Instagram has become one of the most popular sites on the internet and is one of the most downloaded apps on both the google play store and the app store. When Instagram was developed back in 2010 it was a whole new kind of social media experience as it is completely based around sharing photos instead of words. The first-ever photo that was posted on Instagram was posted by the developer Kevin Systrom and it was a photograph of a stray dog near a taco stand in Mexico. There are over a billion registered Instagram accounts making it one of the most used apps, it’s used for a whole variety of purposes. People use Instagram to post photos of what is going on in their lives from birthday parties to baby showers, but small businesses also use Instagram to market themselves and their products and due to the app’s popularity, there has become a whole new type of job – the influencer. There are individuals who have lots of followers on Instagram and they have become known as influencers. Influencers usually get asked by companies to promote their products to their followers as it helps the company to reach a large number of people, if you’d want to be an influencer but you don’t have a high enough follower count then you can Instagram follower kaufen to make your account stand out more to potential partners. Instagram is highly successful but it also has several competitors, if you’re interested in who is competing with Instagram then we’ve found out who its 7 biggest competitors are. 


Twitter is Instagram’s main competitor. Twitter is another social media site that was developed back in 2006 by Jack Dorsey and it was he who sent the first-ever tweet back on the 21st March 2006. Twitter is based around sending short tweets that are capped at 140 characters, it is seen as a form of microblogging, users follow other accounts and whoever you follow on Twitter, you will see their tweets on your timeline. Everyone’s Twitter is always personal to them, if you’re interested in politics then you’ll be able to follow the accounts of people who tweet about politics, if you’re interested in football, you’ll follow the accounts of those who tweet about football, this makes your Twitter customized to you making it an enjoyable experience. Over 500 million people have sent a tweet making this a very popular social media site and surprisingly to some people, the individual with the most followers on Twitter is the former President, Barack Obama.  


Snapchat is other popular social media, over 70% of Snapchat users are under the age of 24 which means that in this area in particular they are successful in competing with Instagram. The app was launched in 2011 and in the last decade, it has attracted over 200 million users. Snapchat is mainly used for messaging but it is loved as there is a normal chat function as well as a popular photo function and on top of this it also has a story function, they actually added the story function to their app before Instagram did. 


TikTok is one of the latest companies to be founded that is competing with Instagram as it was only developed back in 2016. This is another app that is mainly used by the younger generation, TikTok is preferred by most people than Instagram which means that Instagram is losing users. It is an app that allows you to post videos that you’ve made and you can follow other users to watch their videos too. 


Pinterest was launched back in 2010 and although it isn’t as popular as apps such as Snapchat, it is still successfully competing with Instagram. Pinterest is an image-sharing website, so it is similar to Instagram. Pinterest has some better functions than Instagram like being able to pin anything you like to various boards so it is all in one place. 


WhatsApp was developed back in 2009, it was popular at the time and has continued to grow in popularity over the last 12 years. It is a free-to-use app and thanks to the great features on it like being able to send voice notes, host video chats, and send messages it has become the most popular texting apps. This is taking users who would have used Instagram’s chat function so is a big competitor for Instagram.  


Vine is mainly used for posting short videos which is very similar to Instagram so it splits the user’s time between the two companies making Vine one of Instagram’s biggest competitors. 


This is Instagram’s biggest competitor as it shares all the favorite functions of Instagram, for example, posting photos, advertising, and messaging, and it is more popular than Instagram among older people.