Yesterday’s First-Annual Momentum Summit, hosted by The Boston Globe’s Scott Kirsner, proved one thing without a doubt:
Content specialists — in Scott’s case, journalists — can often organize the best events.
Momentum Summit 2010, held at MIT in Cambridge, featured a slew of speakers and special guests rarely seen on the local tech scene, there to speak to a solid group of startup executives and founders. Gail Goodman, the CEO of Constant Contact kicked things off with the focus of her thoughts centered on exactly what the event promised — how small startups build momentum around a bright idea.
David Cancel, CEO of the local A/B testing website Performable found her quote, “There’s no silver bullet. It’s in the incremental changes,” salient enough to tweet it. This thought resonated through the rest of the day; the event’s message seemed to be that a series of careful victories can help a startup rise to the top of a wave and surf it to a successful exit.
The lessons imparted about how to actually accomplish such a dreamy goal were much more grounded. (more…)



