Congrats go out to our friends at IdeaPaint!
Cambridge-based IdeaPaint just announced that their award-winning dry erase paint is now available at 365 Lowes locations from Virginia to Maine. IdeaPaint has been growing tremendously since it’s launch in 2008, securing $5M from locally-based Breakaway Ventures in 2008 and closing a second $3.3M round back in February. Their product was also featured on ABC’s popular Extreme Makeover: Home Edition. As the first major agreement with a “big box” retailer, the deal with Lowe’s represents a huge milestone for the company, founded by three Babson College alumni.
“Our retail launch with Lowe’s for our ‘HOME’ dry-erase paint is the culmination of years of work spent spreading the word and fortifying loyal customer support for IdeaPaint — painting the walls of everyone who would let us,” says Jeff Avallon, co-founder of IdeaPaint, on their blog.
With this Lowes partnership, it is clear IdeaPaint has succeeded in disrupting the dry-erase market. How long until the norm is writing on all surfaces from desks, to walls, and even your bed frames? Congratulations to the IdeaPaint team for this incredible milestone!
To learn more about IdeaPaint, check out their website. Also, be sure to follow them on Twitter @IdeaPaint and fan them on Facebook: www.facebook.com/IdeaPaint.
Tags: Breakaway Ventures, Company News, IdeaPaint
